PROJECT
I was commissioned by the fantastic team at Virtual Veterinary Specialists – a UK-based multi-disciplinary virtual referral service – to create several medical illustrations on Veterinary Cardiology, and to design a set of brochures to educate pet owners on different topics related to heart diseases in cats and dogs.
These materials needed to be simple and engaging, considering the target audience and the final deliverable size. We developed a minimalist line-art style that reflects the client's branding, with orange accents to highlight specific anatomical structures. These illustrations were also designed to adhere to the Web Content Accessibility Guidelines and be colorblind-proof.
Read and download all the brochures here.
© Diogo Guerra. 2023
CLIENT
TOOLS
Adobe Illustrator®
Adobe InDesign®
TOPICS
#Cardiology #Heart
#MedicalIllustration
#Sciart
#Veterinary
/ normal anatomy of a healthy feline cat (right) and anatomical heart alterations in a cat with hypertrophic cardiomyopathy (left).
/ anatomical alterations in the mitral valve – myxomatous mitral valve disease in dogs.
/ some interactions between veterinarians and animal patients in the clinic. Illustrations to be included in the z-fold brochures, showcasing the importance of a trusting relationship between pet owners, vets and pets.
© Diogo Guerra and © VVS. 2023
